World of Warcraft

Live Operations Marketing

Blizzard Entertainment

Individual Contributions:

Graphic Design,

Logo Design,

Photo Editing & Paintover,

Motion Graphics,

Vector Illustration

As part of Blizzard Entertainment’s Creative Marketing Services department, I work as a graphic designer on the World of Warcraft Creative Services team. My role involves designing for various live ops marketing campaigns and initiatives, which includes creating esports logos, broadcast graphics templates, social media promotions, and original content motion graphics. Showcased here are some of my favorite works.

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Esports Logo Designs →

Esports Broadcast Graphics →

WoWCast Motion Graphics →

Battle.net Season Promotions →

WoW Social Promotions →

Esports Logo Designs

A collection of sub-branded logos I designed for World of Warcraft’s major esports tournaments and events in 2023 and 2024. Included are the seasonally themed logos for the Arena World Championship and Mythic Dungeon International, as well as the logo I created for BlizzCon Guild Clash, the flagship World of Warcraft event at Blizzcon 2023.

Esports Broadcast Graphic Design

Dragonflight Esports:
Sub-branded Templates

After the release of World of Warcraft: Dragonflight, I undertook the redesign of the Esports team’s suite of broadcast templates and social media promotions, which were used across all major esports tournaments and events during the game’s expansion. This redesign aligned the team’s suite of asset templates with World of Warcraft: Dragonflight‘s updated style guide—and expanded on it with new text, image, and table styles.

Variety Show Episode 3:
Sub-branded Templates

In line with the launch of World of Warcraft Classic: Hardcore, I redesigned the Esports team’s slate of broadcast templates and social media promotions for episode three of the Variety Show. These redesigns were tailored to capture the tone of the game’s new permadeath mode in World of Warcraft Hardcore servers.

WoWCast Motion Graphics

Countdown Timer Templates

Following the release of World of Warcraft: Dragonflight, the Original Content and Live Broadcast team debuted WoWCast, a video podcast featuring a rotating panel of World of Warcraft developers. This podcast introduces players and fans to new features and content during milestone WoW patch releases. I was responsible for designing a set of unique pre-show countdown timer templates, adjustable to the specific content of individual episodes.