Table Of Contents
Role: Graphic Design, Pre-press Production
Overview
These folded self-mailers are part of a direct-mail marketing campaign introducing the UC San Diego extended community to newly endowed chair appointments on campus. Delivered to key donors and the public, I designed these mailers using a subsection of the university’s brand appealing to that audience. They feature an offset trifold design that slowly introduces the recipient to the new appointee, their department, and an introductory message as the card unfolds.